Digital Toolkit: Fund Our Future

This is a messaging and digital toolkit for winning the narrative to fund the care, support, and services our families need by making sure wealthy corporations and billionaires pay us what they owe. Please share far and wide so that we can create a system where we all can thrive.

This toolkit contains:

• Key Guidance: Messaging

  • Words to Embrace and Replace

  • Full Narratives

• Key Guidance: Digital

• Tested Creative (including videos and memes)

• Sample Social Media Posts

• Additional Creative (including state-specific content)

Please use this guidance freely and as you see fit! We’re absolute believers that if our words don’t spread, they don’t work and as such we are honored to have you use this language verbatim. The pieces of creative are yours to use freely without need for attribution in your advocacy efforts. You can also use them as inspiration when crafting new content in your own voice and tailored to your audiences.